Thanks to /u/devoz for this sample.
A lot of people these days are discovering the beauty of blind reviews. Removing the marketing behind something has some benefits. If they want you to think a certain way, it removes that thought. You can try a whisky without any preconceived notions.
Granted it does raise other issues: It makes it harder to discern a distillery’s idea of taste. it removes information that could tell you if you like it, such as ex-sherry cask. So while it’s a nice idea, it doesn’t always exist.
However every so often we have a sourced whisky in which, for either legal reasons or lost documentation, a whisky is released without knowing what distillery it’s from. We typically know the region. People typically hear rumours. Heck, better tasters than me (lots of them) can almost immediately identify what juice was used.
Which brings us to The Whisky…
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